Bruce Eidsvik

CEO

LEADERSHIP AND CUSTOMER FOCUS; Strong leader with a passion for building and motivating teams to execute at the highest levels. Excel with new challenges by being open to listening to members on the ground, building consensus, creating clear strategies and developing strong KPI’s that allow the team to continuously measure and drive improved performance aligned to the business goals. Strong push for teams to deliver an ROI to the business and create long term competitive differentiation by being rigidly focused on customer success. Want ‘customers for life’ which requires being honest and upfront, helping to ensure they are also getting an ROI from their investment.

STYLE AND COMMUNICATION; Open and honest communicator, very passionate and a hunger to help deliver outsized success. Love new ideas and try to create an environment that is safe to allow those ideas to flourish and to do the heavy lifting to convert ideas to practice. Strong believer that focus is critical for success and some tasks must be stopped to excel at others.

B2B INDUSTRY EXPERIENCE

Managed the Global Revenue Marketing responsibilities for Genesys and OpenText, both $1B+ revenue organizations. The responsibilities include regional field marketing, demand generation, partner marketing, sales development, customer marketing and global events. These teams have been responsible for generating global demand for offers, engage demand throughout the pipeline and to assist sales team and partners to ultimately win the business and make customers a raging success!

Prior to these current roles, Bruce was the SVP and MD for Asia Pacific for Genesys, responsible for all commercial activities, including sales, channel management, delivery and customer satisfaction, based out of Singapore. 
 Prior to Singapore, Bruce was based in Paris and led the strategic solutions group for the Genesys/Alcatel-Lucent business for 5 years. And prior to Paris, Bruce was a co-founder of VoiceGenie Technologies in Toronto, a VoiceXML Self Service IVR platform, and managed the global sales force. VocieGenie was acquired by Genesys in 2006. 

GLOBAL Experience; worked and lived in San Francisco, Singapore, Paris, Geneva and Toronto